Ideas that Matter

The Idea:  In 1930 the average S&P company lived for 90 years now it is only 17 years!  Success seems to come quicker and failure sneaks up even faster.  What’s really going on and how do we thrive in a... read more

The Idea:  According to a Future Workplace survey, over ninety percent of Millennials expect to stay in their job for under three years.  And this number will continue to shrink.  So how do we develop and retain the most gifted,... read more

The Idea: When someone tells you that something “just doesn’t feel right,” all the facts in the world will not change their mind.  They need to trust you and they must understand the larger point of “why” you do business,... read more

The Idea: Most people are not as persuasive as they think they are. People hate to be sold to, and yet most people are always selling. When you are trying to persuade, remember that people only buy what they discover... read more

The Idea:  A study by Stanford researchers found that being awed, radically shakes your perspective and expands your ability to use time effectively.  The research suggests that being awed makes you smarter, happier and more capable. It expands your mind... read more

The Idea:  Advertising campaigns can make or break a brand, but if there is one thing that is sure to frustrate millennials it is an inauthentic advertising campaign. Millennials often call marketing campaigns “patronizing”, “condescending” and “tone-deaf.” Do... read more

The Idea:  Smart leaders who end up failing often times are guilty of four sins. They get off track with their decisiveness, fail to create systems hindering execution, struggle with financial accountability and/or fail to attract and retain talent... read more

The Idea:  Who do you go to for fresh thinking and leadership inspiration? All organizations can learn about the creative process from the hyper-competitive entertainment industry. They are not afraid of bringing in outsiders. Are you willing to be shifted?... read more